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Legal

Privacy Policy

United States — including AI processing disclosures and California CPRA notices. Effective: July 2026.

Scope

This Policy explains how we collect, use, disclose, and protect personal information in the United States when you visit our site, submit forms, or work with us. It includes required notices for states with privacy laws, for example California.

What We Collect (Notice at Collection)

We may collect the following categories of personal information:


Identifiers: name, company, email, phone, IP address.
Commercial/Business information: project details you submit, files you upload, communications, purchase history.
Internet/Device data: browser type, pages viewed, referring URLs, and general location from IP via cookies/analytics.
Professional information: job title/role.
Sensitive information: we do not seek SSNs, government IDs, health data, or precise geolocation.

Sources: directly from you; your company; our website and analytics; service providers.

How We Use Information

Project evaluation & communication: review needs, prepare proposals, contact you.
Service delivery & support: configure and operate solutions you request.
AI-assisted planning: use your submitted info with trusted AI processors to draft plans/recommendations.
Security, fraud prevention, and to comply with law.
Site analytics and improvement.
Marketing: only with your consent; you can opt out anytime.

AI & Automated Processing Disclosures

We may send form inputs and relevant project data to trusted AI service providers to help generate drafts, summaries, or plans that a human then reviews.


Training: We do not allow third-party foundation models to train on your content for their own purposes.

Cookies & Similar Technologies

We use essential cookies for site operation and may use analytics cookies to understand usage. You can manage cookies in your browser. We honor Global Privacy Control (GPC) signals where required.

Sharing & Disclosure

We do not sell personal information. We may share it with:


Service providers/"processors" under contract: hosting, analytics, email, CRM, payment, AI/automation tools.
Professional advisors: legal, accounting, and authorities when required by law.
Business transfers: merger, acquisition.

Data Retention

We retain personal information only as long as needed for the purposes above, typically the project lifecycle plus reasonable archival, or to meet legal obligations.

Your Privacy Rights (U.S. State Laws, incl. California)

Depending on your state, you may have rights to:


Know/Access the categories and specific pieces of personal information we collected.
Correct inaccurate personal information.
Delete your personal information.
Opt out of: (a) "sale or sharing" of personal information; (b) targeted advertising; (c) certain profiling.
Non-discrimination for exercising your rights.

How to exercise rights: email sales@softrell.com.

Security

We use administrative, technical, and physical safeguards, including access controls, encryption-in-transit, least-privilege, and logging.

Children's Privacy

Our services are not directed to children under 16, and we do not knowingly collect their information.

Third-Party Links

Our site may link to third-party sites. Their privacy practices are their own; review their policies.

Changes to This Policy

We may update this Policy; the Effective date shows the latest version.

California Notice at Collection (Summary)

We collect the categories listed above for the purposes described. We do not sell personal information. We do not process sensitive personal information for inferring characteristics.